MTN Group appoints Digital Platforms CEO
Telecommunications giant MTN Group has appointed Christian Bombrun as CEO: Digital Platforms, effective September 1, assuming the role from Minnie Harris, who has been acting in the role since April 2022.
Harris, who has been “double-hatting” over the past four months, will now focus solely on her responsibilities as Digital Platforms CFO.
Bombrun, joining from the Emmanuel Macron presidential campaign in France, where he was the head of communication and digital, will be responsible for designing, implementing and maintaining the long-term growth and commercial strategy for Digital in MTN.
“Christian is a seasoned professional in the areas of entertainment, digital and technologies, and brings 25 years of experience to MTN,” says MTN Group COO Jens Schulte-Bockum.
Bombrun spent eight years at Orange in France, where his roles included products and services director for the French market and director of Orange Content at group level from 2020 to 2021.
At Orange, his responsibilities included product design for the consumer market, as well as managing the pay television and subscription video-on-demand, music games, the Internet of Things and financial services, OCS the Orange pay TV company, and the Orange movie studio.
His other roles include deputy MD of M6 Web and director of marketing and business development at the Canal+ Group.
He holds a Master’s Management Science, from IMT Business, and a Master’s in Television, Telecoms and Internet, from Dauphine University (Paris).
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