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Stellantis|South Africa|Coega Special Economic Zone|Bakkie|Department Of Trade, Industry And Competition|Industrial Development|Mike Whitfield|Alfa Romeo|Citroën|Fiat|Jeep|Opel|Peugeot|Eastern Cape
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stellantis|south-africa|coega-special-economic-zone|bakkie|department-of-trade-industry-and-competition|industrial-development|mike-whitfield|alfa-romeo|citron|fiat|jeep|opel|peugeot|eastern-cape

Stellantis puts SA plant on hold as it mulls adding production models – Whitfield

Mike Whitfield

Mike Whitfield

23rd March 2026

By: Irma Venter

Creamer Media Senior Deputy Editor

     

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Stellantis South Africa (SA) has put its proposed assembly plant on hold while the car manufacturer revises the business case for the Eastern Cape facility, says MD Mike Whitfield.

The plant’s original trajectory was to start assembly of a one-ton bakkie this year.

Construction at the proposed site in the Coega Special Economic Zone has, however, not moved forward from the initial earthworks seen in 2024.

Stellantis in 2023 signed a memorandum of understanding with the State-owned Industrial Development Corporation (IDC) and the Department of Trade, Industry and Competition to develop the manufacturing facility as a joint venture with the IDC, then priced at R3-billlion.

Stellantis sells the Jeep, Alfa Romeo, Fiat, Citroën, Opel and Peugeot brands in South Africa.

“We have not stopped or cancelled the plant,” Whitfield tells Engineering News.

“The pickup industry has, however, changed dramatically in the last few years, with a lot of new entrants.

“This means that we are revising the overall business case for the plant, which means that we could, potentially, add two products to the project – the pickup plus two other models.

“The plant will not be sustainable just on a pickup,” says Whitfield.

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