Industry veteran brings global channel leadership experience to drive continued growth and transformation for Riverbed in the EMEA region
 
Riverbed Technology, the leader in application performance infrastructure, today announced that Giovanni Di Filippo has joined the Company as Vice President Channel Sales for Europe, Middle East, and Africa (EMEA). Giovanni will have overall responsibility for Riverbed’s evolving channel and go-to-market strategy in order to maximize customer value, expand new routes to market and lead the channel sales team to drive growth and revenue through our partner eco-system. Giovanni will report to Kristian Thyregod, Senior Vice President, EMEA.
 
Giovanni brings over 25 years’ senior management experience and leadership in the global channel sales arena. He joins Riverbed from SAP, where he was Vice President, Global Strategic System Integrator (GSSI) responsible for the vision, mission, strategy and execution of the overall indirect reselling business as well as the business expansion of SAP’s largest global GSSI partners.
 
Kristian Thyregod, Senior Vice President, EMEA, at Riverbed said, “As our channel business model depends on the tremendous value brought by our partners, Giovanni is the right leader. He will play a key role at Riverbed to help us deliver innovative solutions as businesses go through a digital transformation and turn to next-generation, software-defined networks for fast and agile application delivery. Giovanni’s deep technology expertise and business acumen, combined with his understanding of international channel sales and building collaboration with a cross-functional workforce, makes him a great addition to our EMEA leadership team.”
 
Giovanni Di Filippo, Vice President Channel Sales, EMEA, at Riverbed adds, “I’m really excited to be joining Riverbed at this pivotal period in the company's growth. Riverbed is exceptionally well placed to deliver industry-leading application performance and software-defined solutions to the market. Our challenge is to ensure that our partners across EMEA are equipped to realise and capture the opportunity that the new software-defined age presents and enable them to solve customer challenges with the Riverbed portfolio of architectural solutions. I look forward to working closely with all our EMEA partners as we embark on this journey."
 
Before joining SAP in 2012, Giovanni led the Partner and Global Strategic Alliances Organization for Emerging Markets East at Cisco Systems, a region comprising more than forty countries, Central Eastern Europe, Commonwealth of Independent States and Middle East, a business delivered by a world class partner community of over 2500 partner which achieved excellent Partner Satisfaction and Relationship assessment ratings for two years in a row. During his tenure at Cisco Systems, Giovanni developed the Partner Magic Quadrant model as well as the Rapid Operational Sales Enhancement methodology for Service Provider and System Integrator in order to shorten product and solutions time to market cycle as well as Return on Invested Capital.
 
Riverbed’s partners are part of the Riverbed Performance Partner Network a diverse ecosystem of 3,000 partners worldwide. Riverbed works closely with these industry-leading technology resellers, distributors, service providers and integrators to deliver innovative solutions that solve complex business problems, open new markets and create new revenue opportunities.