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AB Sugar – the first sugar company to launch global call for ideas to tackle irrigation water loss

30th May 2019

By: Creamer Media Reporter

     

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This article has been supplied as a media statement and is not written by Creamer Media. It may be available only for a limited time on this website.

  • Registration is now open for the Innovate Irrigation Challenge – a worldwide initiative launched by AB Sugar, in partnership with WaterAid and the Centre for Industrial Sustainability at the University of Cambridge - to generate new ideas to reduce water losses from irrigation in sugar, and beyond

  • AB Sugar is committed to reducing its environmental footprint; water and energy are the most vital resources for all its businesses and each are increasingly under risk in a world facing climate change, population rises and increasing constraints and depletion of natural resources

  • The Innovate Irrigation Challenge seeks to bring people together from across the globe to stimulate new ideas that can have a positive impact on the future of sustainable agriculture by approaching different ways to reduce water losses

The Innovate Irrigation Challenge seeks to bring together people from across the globe to share their ideas on how to solve the challenge of water loss in agriculture. All entries are to be submitted in a 48-hour period during the 19 and 20 June 2019 online at www.absugar.com/innovateirrigation. This is the first-time we are aware that any sugar business has launched such an initiative, after AB Sugar became the first sugar business to launch its 2030 Group-wide commitments in April 2018.

An expert panel of judges will select a winner, who will have the opportunity to potentially work with AB Sugar and its partners to test the viability of their idea in the field.

With the increasing threat posed by the depletion of water resources, the organisations involved in developing this pilot initiative trust the Challenge will help stimulate new ideas.

Katharine Teague, Head of Advocacy from AB Sugar said:

“We are all witnessing the ever-increasing pressure on water resources. We see this day in and day out in our businesses across the world – which is why we have already signalled our global commitment to reduce our end-to-end supply chain water and CO2 footprints by 30% by 2030.

“Making sugar is water intensive and we are continually taking steps to conserve it by improving our water efficiency per tonne of sugar produced and driving water stewardship by using less drop per crop. However, there is always more we can do to further improve this at our plants located in challenging environments and climates. Our ambition with this Challenge is to encourage idea generation that could help solve one of the trickiest issues not only in sugar, but also in global agriculture as a whole”.

Virginia Newton-Lewis, Senior Policy Analyst at WaterAid, said:

“A staggering 844 million people in the world don’t have access to clean water close to home and there is the real risk that climate change could threaten scarce water resources, so it’s vital that we explore ways to boost the amount of water available for people who need it most. One way of doing this is by finding new techniques to reduce water use and reuse wastewater in agriculture.

“WaterAid is excited to support AB Sugar’s The Innovate Irrigation Challenge. Together, we can work towards a world where everyone everywhere has access to clean water for their basic needs.”

Professor Steve Evans, Director of the Centre for Industrial Sustainability at the University of Cambridge’s Institute for Manufacturing, said:

People who are interested in finding out more about The Innovate Irrigation Challenge can visit www.absugar.com/innovateIrrigation. They can also join the conversation on social media using the hashtag #InnovateIrrigation. Registration for the event is now open.

Edited by Creamer Media Reporter

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