Tata International Africa (TIA) has signed an agreement with JCB to distribute JCB Construction Equipment in Vietnam, South East Asia.
As of April 1, TIA has been selling and supporting the full line of JCB Construction Equipment through the Tata International dealer network in Vietnam, with the aim to become the preferred choice of construction equipment for customers in that country.
JCB is one of the world’s top three manufacturers of construction equipment.
“We believe our success on the African continent, not only as a distributor or dealer for original equipment manufacturers (OEMs), but as a premium supplier with a growing footprint, providing retail finance and dedicated aftermarket support and service to customers in Africa, makes us an ideal distribution partner for JCB’s quality range of products,” says TIA CEO Len Brand.
“The experience we have gained in Africa is well suited to the operation in Vietnam.
“By applying the same expertise and strategy, we are confident we will be able to maintain a sustainable business, one that provides support for the communities in which it operates.
“We hope to continue to contribute significantly to entrepreneurial businesses in the market,” notes Brand.