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Painting the road to success

18th May 2021

     

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This article has been supplied as a media statement and is not written by Creamer Media. It may be available only for a limited time on this website.

As our country's unemployment levels are deepening, especially among young people, employers are struggling to fill vacancies due to a chronic shortage of candidates with the necessary skill sets. According to Stats SA, the unemployment rate among youth between the ages of 15 and 24 is an alarming 63.2%, however, creating more economic opportunities is only part of the solution.

Developing vocational skills is a priority in ensuring that South Africa makes progress in combatting unemployment. The Department of Higher Education reinforces that is imperative to identify skills needs and ensure that education and training, at all levels, respond to the needs of the economy. Vocational education can help fill the skills gap, boost productivity, enhance industries employment.

Individuals like Rodney Maduwa have heeded this call, and through his company, Maduwa Paint World, a specialist paint manufacturing company supplying paint for commercial and industrial uses, is committed to creating employment opportunities within the sector, among unskilled youth from the local communities and villages within the ages of 21-35.

Born and raised in Ha-Maduwa, a small village in the northern parts of the Limpopo province, Maduwa founded Maduwa Paint World in 2013. The business has seen phenomenal growth and even during this difficult economic environment it has already this year doubled last year’s annual turnover of R1.3 million. This growth is aligned with the findings of a recent StatsSA report, revealing that South Africa’s retail trade sales unexpectedly rebounded in February and rose 2.3 percent from a year earlier, recovering from an upwardly revised 3.7 percent contraction in January. Retailers in food and beverages stores, and those specialising in hardware, paint, and glass, were among those that recorded positive results.

Maduwa is passionate about providing mentorship and skills training to develop the youth and enable them to gain on-the-job experience in the manufacturing and processing of paint products and detergents. “We have trained and upskilled over 15 painters last year despite the lockdown, all of whom are now employed by the company. We are currently in the process of training another eight young people in the areas of factory manufacturing and paint application,” says Maduwa.

Employing 35 staff members in Gauteng and Limpopo and company has evolved from the humble beginnings of a small manufacturing plant in Soshanguve to a large industrial warehouse in Rosslyn, Pretoria. “We are committed to making a difference and intend to train at least 50 young

people over the next year and yes, I do believe it’s possible because by the grace of God the business is running very well,” says Maduwa.

Maduwa believes it is critically important to provide skills development gained through work experience. “Vocational skills are especially important, and we must all work together to make a difference. This is what will help the country combat issues of unemployment” Maduwa concludes. For more information visit www.maduwapaint.co.za

Edited by Creamer Media Reporter

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