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LG's new OLED TV with zero connect technology redefines freedom to design your space

16th January 2023

     

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This article has been supplied as a media statement and is not written by Creamer Media. It may be available only for a limited time on this website.

A Stunning Achievement, the Larger-Than-Life 97-inch OLED TV Comes With Real Time Video and Audio Wireless Transmission up to 4K 120Hz

LG Electronics (LG) is introducing its 97-inch LG SIGNATURE OLED M (model M3), the world’s first consumer TV with Zero Connect1 technology, a wireless solution capable of real-time video and audio transmission at up to 4K 120Hz. The revolutionary new OLED TV M3 delivers superior picture and sound quality as well as greater flexibility to install and connect. A stunning achievement of technology and design, LG’s wireless 4K OLED is the recipient of CES 2023 Innovation Awards in two categories.2

Unlike conventional TVs, where all input ports for connecting external devices are located on the rear or sides, the M3 comes with a separate Zero Connect box that sends video and audio signals wirelessly to LG’s cinematic, 97-inch screen. Because it can be placed away from the TV, the Zero Connect box helps to create a cleaner, distraction-free viewing environment and gives users greater freedom to arrange their space. The box comes with multiple ports for plugging in commonly used HDMI devices, such as cable/satellite set-top boxes and gaming consoles and can also connect wirelessly with compatible soundbars for richer, more powerful audio and additional cable-free convenience. Along with offering users more freedom when curating their space, the M3 and its Zero Connect box allows users to easily install the new LG OLED TV without entangled cables. What’s more, without any wires to disturb users from enjoying their viewing experiences, the sleek minimalism of the 97-inch TV’s One Wall Design becomes even more breathtaking to behold.

LG’s wireless solution leverages state-of-the-art technologies to provide reliable video and audio transmission to the M3’s self-lit OLED screen, allowing users to enjoy content at 4K 120Hz and clear, crisp sound without interruption or degradation of quality. To ensure the seamless transfer of data from the box to the TV, the company developed an algorithm that instantly identifies the optimal transmission path. The algorithm also helps to minimise transmission errors or disruptions as it can recognise changes in the immediate environment – such as people or pets moving around the room – and switch paths accordingly. Additionally, for maximum signal strength, the box’s antenna can be easily rotated and/or tilted to align with the TV’s location. For maximum usability, the Zero Connect box is voice recognition-enabled, meaning users can turn on and manage the M3 and connected devices using simple, spoken commands.

Despite the imposing size of its screen, the M3 blends in effortlessly with one’s interior décor courtesy of its understated One Wall Design. The M3 and its integrated bracket sit flush against the wall with no visible gap, presenting a chic, art gallery aesthetic that augments the TV’s outstanding self-lit picture quality.

Disclaimer: While some products might not be available for sale in South Africa yet, we are constantly revising our product range as the market demand changes and we hope to have this product available in this subsidiary in the future. 

Edited by Creamer Media Reporter

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