HP appoints new Africa MD

7th December 2020 By: Donna Slater - Features Deputy Editor and Chief Photographer

HP appoints new Africa MD

Bradley Pulford

Technology product company HP has appointed Bradley Pulford VP and HP Africa MD.

Supporting customers and partners across the region, his responsibilities span country leadership and the profitable growth of HP’s printing, personal systems and services businesses.

“Digital transformation has accelerated the need for edge computing, now more than ever being connected and working seamlessly from a secure and remote perspective is critical. HP’s innovation, channel and customer commitment and solutions make this possible,” he says.

Pulford will also lead several ongoing strategic initiatives for HP in Africa, among them being advancing the company’s diversity and inclusion vision across the continent, supporting education projects that remove barriers to doing business for young entrepreneurs, and broadly deploying future technologies and innovations, including virtual reality and three-dimensional solutions.

He was most recently employed at Dell Technologies where he held several leadership positions – including most recently channel and distribution in Africa executive senior director, as well as Middle East, Russia, Africa and Turkey interim marketing lead.

He has 25 years’ experience in operations and management within the information technology industry.

HP Eastern Europe, Middle East and Turkey, Africa VP and MD Charl Snyman says that, with its innovative technology and strong focus on education and sustainability, HP is committed to unlocking Africa’s potential.