Power generation equipment manufacturer HIMOINSA Southern Africa hosted distributors representing 32 nationalities and more than 70 HIMOINSA clients from the Middle
East and Africa at its Midrand premises, in Johannesburg.
Distributors networked with product specialists and representatives from the company’s headquarters in Spain and were exposed to new products. This enabled HIMOINSA not only to share the benefits these products offer the Middle East and African markets but also learn about distributors’ challenges and clients’ objectives.
“The distributor is the link between the factory and the market,” says EMEA Region Director Guillermo Elum.
Watch the video on HIMOINSA South Africa’s distributor day for more information.