South African power solutions firm expands into Namibia

29th April 2016

By: David Oliveira

Creamer Media Staff Writer

  

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South African power solutions and data centre specialist Master Power Technologies last month opened a branch in Windhoek, Namibia, as part of its growth strategy in Africa.

The new office complements the Master Power branches successfully operating in Kitwe and Lusaka, in Zambia, as well as in Mozambique, with other African countries having been earmarked for a direct Master Power presence.

The company’s expansion strategy aims to improve its African clients’ access to its products and technical expertise.

“We identified a need for a direct presence in Namibia, making solutions and products easily accessible for the many diverse pro- jects we are undertaking in the country,” says Master Power Technologies sales and marketing manager Rory Reid.

The Namibian team will be led by branch manager Wouter Vermeulen. “I am very excited about heading up a Namibian office, as this enables us to better service current and future projects . . .”

He notes that a direct presence enables the company to increase its market share in Namibia and improve relationships with local companies.

“We have had a very positive reaction to having an office in Namibia. Being local will provide a better platform to conduct business within a variety of market sectors, such as government and parastatals, retail, food and beverage, telecommunications, banks, medical, education and hospitality, not to mention construction and mining,” continues Vermeulen.

He states that the company aims to implement and use its “proven expertise” in Namibia, which will include product offer- ings such as generators and power plants, uninterrupted power supply units (UPSs), rectifiers, batteries, medium- and low- voltage distribution panels, transformers, modular facilities for various applications, services and maintenance, as well as remote monitoring.

Master Power was recognised as being the best UPS service provider in South Africa in 2011 and 2014, and received the Best Practice Award for Data Centre Infrastruc- ture Management Technology from growth partnership company Frost & Sullivan in 2014.

Edited by Martin Zhuwakinyu
Creamer Media Senior Deputy Editor

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