Chryso Southern Africa has entered the East African market with the opening of a new subsidiary in Kenya as part of its ambitious growth programme on the continent.
The company says the Kenyan subsidiary, Chryso Eastern Africa, is strategic in its efforts to increase its presence in East Africa, where vast infrastructure investments are generating massive opportunities.
Chryso Eastern Africa country manager Trevor Sawyer says the ultimate objective of launching a fully fledged Kenyan operation is to pave the way for the construction of a manufacturing plant in 2016.
“Kenya has shown impressive sales growth for the group over the past nine years, so it made good business sense to solidify our presence in the country. Chryso Eastern Africa will now focus on building a manufacturing plant in the next year,” says Sawyer.
Chryso has operations in 20 countries across Europe, North America and emerging markets. The Southern Africa region is one of its key markets, where it supplies a vast range of products to the readymix, precast, mining, cement, commercial, fuel and construction industries.