Jan 20, 2012
New Holland introduces new construction equipment rangeBack
© Reuse this
The company has introduced the redesigned and reengineered range of its 200 series loading machines, including the Skid Steer L218 model and the L215 model.
A radial arm kinematics movement has also been introduced for the first time on a New Holland machine, which allows for more power when performing tasks, such as digging and pushing.
The upgraded engines, which have been changed from three to four cylinders, also add more power, with a range of between 6 hp and 8 hp more for the respective models.
The series, which was launched at the Las Vegas Conexpo Fair last year, has walked away with the award for the most innovative design of a construction machine.
The new product features better operator comfort, improved visibility and stability, as well as easy maintenance.
Speaking at the South African launch, construction equipment dealer Eqstra national sales manager Riaan Hoffmann said the New Holland distributor had an aggressive growth strategy to introduce more products to the market.
“A couple of years ago, when the market was strong and flourishing, a number of new players entered the market. This has created a significantly competitive market but through skills training, business development and availability of products and services, we aim to grow and dominate.
“Support from the original equipment manufacturers (OEMs) is also important and, with our OEM now situated in South Africa, we will be able to resolve problems faster. There is also a big drive to ensure that all dealerships have spares available, which will also add to service,” he said.
Hoffmann noted that there was a definite skills shortage in industry. However, Eqstra, in collaboration with New Holland had established training facilities throughout South Africa, particularly focusing on training after-market employees. “This not only reduces the skills shortage in industry, but also adds value to the business and customer services,” he said.
Edited by: Martin Zhuwakinyu© Reuse this Comment Guidelines (150 word limit)
Other Video News
Recent Research Reports
Steel 2015: A review of South Africa's steel sector (PDF Report)
Creamer Media’s Steel 2015 report provides an overview of the key developments in the global steel industry and particularly of South Africa’s steel sector over the past year, including details of production and consumption, as well as the country's primary carbon...
Projects in Progress 2015 - First Edition (PDF Report)
In fact, this edition of Creamer Media’s Projects in Progress 2015 supplement tracks developments taking place under the Renewable Energy Independent Power Producer Procurement Programme, which has had four bidding rounds. It appears to remain a shining light on the...
Electricity 2015: A review of South Africa's electricity sector (PDF Report)
Creamer Media’s Electricity 2015 report provides an overview of State-owned power utility Eskom and independent power producers, as well as electricity planning, transmission, distribution and the theft thereof, besides other issues.
Construction 2015: A review of South Africa’s construction sector (PDF Report)
Creamer Media’s Construction 2015 Report examines South Africa’s construction industry over the past 12 months. The report provides insight into the business environment; the key participants in the sector; local construction demand; geographic diversification;...
Liquid Fuels 2014 - A review of South Africa's Liquid Fuels sector (PDF Report)
Creamer Media’s Liquid Fuels 2014 Report examines these issues, focusing on the business environment, oil and gas exploration, the country’s feedstock supplies, the development of South Africa’s biofuels industry, fuel pricing, competition in the sector, the...
Water 2014: A review of South Africa's water sector (PDF Report)
Creamer Media’s Water 2014 report considers the aforementioned issues, not only in the South African context, but also in the African and global context, and examines the issues of water and sanitation, water quality and the demand for water, among others.
This Week's Magazine
Today’s organisations execute projects within increasingly complex environments – particularly in the engineering sector. The ability to successfully execute these projects is what drives the realisation of successful projects and, ultimately, the achievement of...
South Africa’s distribution grid is a twentieth-century relic, which must be changed to serve the country’s modern electricity needs, says South African National Energy Development Institute (Sanedi) Smart Grid Programme manager Dr Minnesh Bipath. “What we are...
There is a disparity in government funding provided to integrated transport networks – bus rapid transit (BRT) networks ¬¬– and that given to conventional bus services, says Putco executive director Thys Heyns. “We have neglected and strangled conventional bus...
The Johannesburg Social Housing Company (Joshco) is building 502 rental housing units, valued at R200-million, in Dobsonville, Soweto, which are scheduled for completion in June 2016.
Automotive component manufacturer and distributor Metair is centralising its research and development (R&D) work in Turkey, in an attempt to bolster the company’s ability to produce affordable start/stop batteries. The new R&D centre is part of an expansion plan in...