http://www.engineeringnews.co.za
  SEARCH
Login
R/€ = 14.20Change: 0.11
R/$ = 11.08Change: 0.00
Au 1216.40 $/ozChange: -0.63
Pt 1339.00 $/ozChange: 4.00
 
 
Note: Search is limited to the most recent 250 articles. Set date range to access earlier articles.
Where? With... When?








Start
 
End
 
 
And must exclude these words...
Close Main Search
Close Main Login
My Profile News Alerts Newsletters Logout Close Main Profile
 
Agriculture   Automotive   Chemicals   Competition Policy   Construction   Defence   Economy   Electricity   Energy   Environment   ICT   Metals   Mining   Science and Technology   Services   Trade   Transport & Logistics   Water  
What's On Press Office Tenders Suppliers Directory Research Jobs Announcements Contact Us
 
 
 
RSS Feed
Article   Comments   Other News   Research   Magazine  
 
 
Sep 22, 2011

Hyundai's aggressive model roll-out cycle wraps up with new Accent

Back
Africa|Hyundai|Hyundai Automotive South Africa|PROJECT|Toyota|Africa|Korea|South Africa|Automotive|Power|Stanley Anderson|Accent|Chevrolet Aveo|Gamma|Hyundai Accent|Alpha
Africa|PROJECT||Africa||Automotive|Power|||
africa-company|hyundai|hyundai-automotive-south-africa|project|toyota|africa|korea|south-africa|automotive|power|stanley-anderson|accent|chevrolet-aveo|gamma-product|hyundai-accent|alpha-technology
© Reuse this



The new Hyundai Accent is the latest introduction from the Korean brand to local showrooms, and it allows the badge to now cover 90% of the South African new vehicle market, says Hyundai Automotive South Africa (HASA) marketing director Stanley Anderson.

“Around 80% of this have been launched over the last two years.”

HASA’s aggressive take on the South African market flows from more than the ambitious growth targets set by its parent, the Imperial group. In its own drive to excel globally, the Korean badge vowed three years ago to turn its entire vehicle range around, with this now almost achieved.

In fact, the process to refresh and revamp the newcomers now starts, with the new i30 scheduled to come to South Africa in the third quarter of 2012, and the new Santa Fé by the end of the same year, says Anderson.

He hopes the new Accent will sell between 400 and 500 units a month, not necessarily because of demand, but “because this is all we can get from the plant”. He pits the Accent against the somewhat lower-priced Polo Vivo sedan and Chevrolet Aveo in the local market, with increased specification levels expected to even out the playing field.

Hyundai, which started selling the new Accent last November in Korea, expects to sell 500 000 units in all markets in 2011.

The new Accent is a far cry from the unknown model from the unknown brand that sold in South Africa in 1994 at the magical price of R49 900.

Since then, Hyundai has become the world’s fourth-largest vehicle manufacturer, with volumes sitting at 5.8-million units a year in 2010. Toyota was at number one last year, at 8.55-million units.

Today, the new, much more streamlined, seventh-generation Accent costs R146 900, and little but the name remains from the old model.

Hyundai began developing the new sedan Accent in 2005 under the code-name RB. The project took five years and about $180-million to go from concept to production.

The new Accent is built on a 2 570 mm platform, which is 70 mm longer than the previous model. The width of 1 700 mm shows a slight increase of 5 mm compared with its predecessor, and its length of 4 370 mm is 90 mm more than that of the previous model.

However, the overall height has been slightly reduced by 13 mm, to 1 457 mm, as the car gains a more coupé-like profile.

The 2011 Accent is powered by Hyundai’s new-generation 1.6 l Gamma engine that is constructed on a cast aluminium block.

This in-line, four-cylinder petrol engine features double overhead camshafts and multiport fuel injection with constant variable valve timing.

By replacing the old Alpha engine the new sedan promises more power and torque, as well as improved fuel economy. The engine delivers its peak power output of 91 kW at 6 300 rev/min, with its torque output topping the graph at 156 Nm, delivered at 4 200 rev/min.

The engine is mated to a four-speed automatic transmission or a standard five-speed manual gearbox.

The average fuel economy on the new Accent is 6 l/100 km on the five-speed manual model.

Standard features on all vehicles include ABS with EBD, driver and passenger airbags and air conditioning, with the more luxurious GLS adding steering wheel remote controls, bluetooth functionality, park distance control, front fog lamps and side mirror indicators.

Edited by: Creamer Media Reporter
© Reuse this Comment Guidelines (150 word limit)
 
 
 
 
 
 
 
 
Other Passenger Vehicles News
The new Mazda3
Japanese car maker Mazda is investing R150-million in the domestic market as the brand separates from Ford in South Africa. As from October 1, Mazda will no longer be distributed through Ford, but through Mazda Southern Africa (MSA).
As from April 2017, the Department of Trade and Industry (DTI) aims to only support the completely knockdown production (CKD) of trucks in South Africa, and no longer semi-knockdown (SKD) assembly, says DTI automotive chief director Mkhululi Mlota. “It is not yet...
The South African new truck market is too small to justify increasing local content on vehicles assembled locally, says Toyota South Africa Motors (TSAM) president and CEO Dr Johan van Zyl. Van Zyl is also president of the National Association of Automobile...
More
 
 
Latest News
President Jacob Zuma would next month officially launch the Dube Tradeport, in Durban, as an industrial development zone (IDZ), the Department of Trade and Industry (DTI) announced on Friday. At the launch event, which was scheduled to take place on October 7, the...
JSE-listed York Timber Holdings on Friday said it expected its operating profit for the year ended June 30 to be between 25% and 30% lower than that of the prior year. As a result of the lower operating profit, combined with a 1% increase in the company’s biological...
Engineering solutions provider ELB Group has reported an 18% increase in turnover for the year, boosting overall income, from R1.9-billion in 2013, to R2.3-billion for the 12 months ended June 30. Describing this as “a satisfactory result, given the current difficult...
More
 
 
Recent Research Reports
Road and Rail 2014: A review of South Africa's road and rail infrastructure (PDF report)
Creamer Media’s Road and Rail 2014 report examines South Africa’s road and rail transport system, with particular focus on the size and state of the country’s road and rail network, the funding and maintenance of these respective networks, and the push to move road...
Real Economy Year Book 2014 (PDF Report)
This edition drills down into the performance and outlook for a variety of sectors, including automotive, construction, electricity, transport, steel, water, coal, gold, iron-ore and platinum.
Real Economy Insight: Automotive 2014 (PDF Report)
This four-page brief covers key developments in the automotive industry over the past 12 months, including an overview of South Africa’s automotive market, trade figures, production and the policies influencing the sector.
Real Economy Insight: Construction 2014 (PDF Report)
This five-page brief covers key developments in the construction industry over the past 12 months. It provides an overview of the sector and includes details of employment in the sector, infrastructure and municipal spending, as well as insight into companies’...
Real Economy Insight: Electricity 2014 (PDF Report)
This five-page brief covers key developments in the electricity industry over the past 12 months, including details of State-owned power utility Eskom’s generation activities, funding and tariffs, independent power producers and prospects for the sector.
Real Economy Insight: Road and Rail 2014 (PDF Report)
This six-page brief covers key developments in the road and rail industries over the past 12 months, including details of South Africa’s road and rail network and prospects for both sectors.
 
 
 
 
 
This Week's Magazine
MANUFACTURING CAPABILITY Reliable Transformers designs and manufactures dry-type and oil-filled power and distribution transformers up to 3.5 MVA
While Ekurhuleni-based transformer manufacturer Reliable Transformers currently designs, manufactures and tests its products according to the SANS 780 specifications for distribution transformers and other applicable transformer specifications, it is working towards...
GHAREEB SAAD Kaspersky Lab products contain strong heuristics engines that monitor suspicious file execution to detect attacks
Global endpoint security solutions company Kaspersky Lab has introduced new measures to prevent cyber criminals from accessing sensitive data, alongside its malware-signature and heuristic device analysis detection methods. Threats to mobile devices have increased...
MICHAEL FLETCHER Real-time information available to government when citizens use publicly funded Wi-Fi networks will enable it to communicate with citizens and provide services
To ensure uptake and a positive impact, Wireless Fidelity (Wi-Fi) networks in cities must be provided at schools, community centres and commercial centres to enable citizens and government to access information that will improve access to and delivery of services....
Eco-estate Monaghan Farm, located near Lanseria airport, north-west of Johannesburg, has taken a new approach to modern living and sustainability with its 517 ha development, dedicated to farm living.
Forklift and lift-truck distributor Goscor Lift Hi-Reach launched the Genie SX-180, the tallest self-propelled super boom in Africa, in Johannesburg last month. “As the official distributor of the well-known Genie range of equipment in Southern Africa, we are pleased...
 
 
 
 
 
 
 
 
 
Alert Close
Embed Code Close
content
Research Reports Close
Research Reports are a product of the
Research Channel Africa. Reports can be bought individually or you can gain full access to all reports as part of a Research Channel Africa subscription.
Find Out More Buy Report
 
 
Close
Engineering News
Completely Re-Engineered
Experience it now. Click here
*website to launch in a few weeks