http://www.engineeringnews.co.za
  SEARCH
Login
R/€ = 14.20Change: -0.08
R/$ = 10.57Change: -0.05
Au 1304.46 $/ozChange: 1.94
Pt 1488.50 $/ozChange: 0.00
 
 
Note: Search is limited to the most recent 250 articles. Set date range to access earlier articles.
Where? With... When?








Start
 
End
 
 
And must exclude these words...
Close Main Search
Close Main Login
My Profile News Alerts Newsletters Logout Close Main Profile
 
Agriculture   Automotive   Chemicals   Competition Policy   Construction   Defence   Economy   Electricity   Energy   Environment   ICT   Metals   Mining   Science and Technology   Services   Trade   Transport & Logistics   Water  
What's On Press Office Suppliers Directory Research Jobs Announcements Contact Us
 
 
 
RSS Feed
Article   Comments   Other News   Research   Magazine  
 
 
Sep 03, 2012

Distell buys majority stake in Chinese liquor distributor

Back
Beijing|Chengdu|Expertise|SHANGHAI|Zhongshan|Apple|CJ Wines|Distell|Distell China|Seagram|Asia|China|Macau|United States|USD|Jan Scannell|Rody Wong|Guandong|Far East|South China
Expertise||||||||
beijing|chengdu|expertise|shanghai|zhongshan|apple|cj-wines|distell-company|distell-china|seagram|asia|china|macau|united-states|usd|jan-scannell|rody-wong|guandong|far-east|south-china
© Reuse this



South African liquor company Distell is expanding its presence in the East with the acquisition of a 60% share in fast-growing liquor distribution company CJ Wines & Spirits, for an undisclosed amount.

Privately owned CJ is based in Zhongshan in the Pearl Valley Delta of Guandong province, and has operations in Hong Kong, Macau and Mainland China.

Rody Wong, who previously ran CJ Wines & Spirits, will head the new venture, which is now trading as Distell China. Wong, a former Apple and Seagram executive, who has worked in the US and Asia, has established a strong support base for cognac brand Bisquit, which Distell bought in 2009.

Wong says that Distell China’s focus would be on building the presence of Bisquit in the southern part of the country initially, which is referred to as the country’s ‘cognac belt’.

According to French trade body Bureau National Interprofessionel du Cognac (BNIC), cognac exports to China are “surging”. The BNIC reported that for the 12 months to June 2012, year-on-year volume and value levels exceeded all past records, with producers shipping the equivalent of 168.5-million bottles of cognac, worth $2.8-billion.

Demand in the Far East has outpaced other regions, where volumes rose 9.9% and value, by 21.4%. Asian countries imported 61.8-million bottles of cognac during the period, with China’s consumption, in particular, surging.

The Far East is now the world's biggest importer of cognac, with turnover exceeding $1.25-billion.

“CJ’s conversancy with the cognac market is an important asset, and we plan to bring this expertise in marketing to retail and on-consumption channels to Amarula, which is currently one of the fastest-growing spirits brands worldwide,” Wong said.

According to Distell Group MD Jan Scannell, the plan is to capitalise on the strong market potential of South China and then address markets such as Beijing, Shanghai and Chengdu. “The new venture would carry spirits and wines from around the world, and that obviously gives us the scope to explore avenues for some of our other brands.”
 

Edited by: Mariaan Webb
© Reuse this Comment Guidelines
 
 
 
 
 
 
 
 
 
Latest News
Numsa general secretary Irvin Jim
South African engineering union Numsa has agreed to end a four-week strike after accepting a wage increase offer from employers, union leader Irvin Jim said on Monday. Numsa, South Africa's largest union, has accepted a 10% annual pay rise fixed for three years for...
Trade union Solidarity on Monday accepted the Steel and Engineering Industries Federation of South Africa’s (Seifsa’s) revised wage offer. The three-year wage agreement, settled within the Metal and Engineering Industries Bargaining Council (MEIBC), comprised...
Rob Davies
South Africa will use the upcoming US-Africa Leaders' Summit, which will also encompass the 2014 edition of the Africa Growth and Opportunity Act (Agoa) Forum, to appeal for a 15-year extension of the nonreciprocal trade arrangement, as well as South Africa’s...
More
 
 
Recent Research Reports
Real Economy Year Book 2014 (PDF Report)
This edition drills down into the performance and outlook for a variety of sectors, including automotive, construction, electricity, transport, steel, water, coal, gold, iron-ore and platinum.
Real Economy Insight: Automotive 2014 (PDF Report)
This four-page brief covers key developments in the automotive industry over the past 12 months, including an overview of South Africa’s automotive market, trade figures, production and the policies influencing the sector.
Real Economy Insight: Construction 2014 (PDF Report)
This five-page brief covers key developments in the construction industry over the past 12 months. It provides an overview of the sector and includes details of employment in the sector, infrastructure and municipal spending, as well as insight into companies’...
Real Economy Insight: Electricity 2014 (PDF Report)
This five-page brief covers key developments in the electricity industry over the past 12 months, including details of State-owned power utility Eskom’s generation activities, funding and tariffs, independent power producers and prospects for the sector.
Real Economy Insight: Road and Rail 2014 (PDF Report)
This six-page brief covers key developments in the road and rail industries over the past 12 months, including details of South Africa’s road and rail network and prospects for both sectors.
Real Economy Insight: Steel 2014 (PDF Report)
This four-page brief covers key developments in the steel industry over the past 12 months. It provides an overview of the global and South African steel and stainless steel markets, South Africa’s major steel producers and events that have shaped these markets.
 
 
 
 
 
This Week's Magazine
Multinational semiconductor chipmaker corporation Intel announced its national campaign to further acquire partners to drive its She Will Connect programme, an initiative that aims to expand digital literacy skills to young women in developing countries, further into...
South Africa's MeerKAT radio telescope array programme should get back on schedule within a few months. This assurance has been given by SKA South Africa (SKA SA) associate director: science and technology Prof Justin Jonas. Early last month, Science and Technology...
The Passenger Rail Agency of South Africa’s (PRASA’s) Metrorail service will remain a subsidised service following its current multibillion-rand rolling stock, station, depot and signalling upgrade programme. PRASA group CEO Lucky Montana has allayed fears that...
GARYN RAPSON Contaminated Land Provisions in the National Environmental Management: Waste Act No 59 of 2008 will open the door for court battles to determine who will be held liable for the remediation
The uncertainties around the remediation of affected areas as addressed in the Contaminated Land Provisions in the National Environmental Management: Waste Act No 59 of 2008 will possibly spark litigation and disputes between landowners and businesses, contractors...
South Africa is currently the largest component of the African Development Bank’s (AfDB’s) active portfolio in Southern Africa, comprising 62.5% of the bank’s $7.9-billion exposure to the 12-country region – the second largest beneficiary is Mauritius, which...
 
 
 
 
 
 
 
 
 
Alert Close
Embed Code Close
content
Research Reports Close
Research Reports are a product of the
Research Channel Africa. Reports can be bought individually or you can gain full access to all reports as part of a Research Channel Africa subscription.
Find Out More Buy Report
 
 
Close
Engineering News
Completely Re-Engineered
Experience it now. Click here
*website to launch in a few weeks