http://www.engineeringnews.co.za
  SEARCH
Login
R/€ = 13.04Change: -0.16
R/$ = 12.07Change: -0.10
Au 1204.60 $/ozChange: 1.40
Pt 1170.50 $/ozChange: 4.00
 
 
Note: Search is limited to the most recent 250 articles. Set date range to access earlier articles.
Where? With... When?








Start
 
End
 
 
And must exclude these words...
Close Main Search
Close Main Login
My Profile News Alerts Newsletters Logout Close Main Profile
 
Agriculture   Automotive   Chemicals   Competition Policy   Construction   Defence   Economy   Electricity   Energy   Environment   ICT   Metals   Mining   Science and Technology   Services   Trade   Transport & Logistics   Water  
What's On Press Office Tenders Suppliers Directory Research Jobs Announcements Letters Contact Us
 
 
 
RSS Feed
Article   Comments   Other News   Research   Magazine  
 
 
Feb 07, 2014

Application improves sales calls – lubricants supplier

Back
Agriculture|Construction|Africa|Building|Field Office|Road|System|Triangle Lubricants|Africa|South Africa|United States|Automotive|Lubricants Supplier|Packet Radio Service Technology|Product|Products|Service|Tablet-based Software Development|Christoff Sonnekus|Samuel Clarke|Mobile Devices|Packet Radio Service Technology
Agriculture|Construction|Africa|Building|Road|System||Africa||Automotive|Products|Service|||
agriculture|construction|africa-company|building|field-office|road|system|triangle-lubricants|africa|south-africa|united-states|automotive|lubricants-supplier|packet-radio-service-technology|product|products|service|tablet-based-software-development|christoff-sonnekus|samuel-clarke|mobile-devices-technology|packet-radio-service-technology-technology
© Reuse this



South Africa-based lubricants supplier Triangle Lubricants has increased its sales calls by 25% since using tablet-based software development company Field Office’s HoneyBee application.

Triangle Lubricants sales manager Christoff Sonnekus notes that the company started using the application in August, which has enabled the company to track its sales personnel while they are on the road, using the general packet radio service technology of the tablets used by the sales representatives.

The application enables representatives to place orders while they are out of the office. It also has a route-planning function, which has improved the company’s sales operation by making it more streamlined and effective, he adds.

“The HoneyBee application enables me to send notes to representatives, informing them of clients not on the planned route who require assistance. More destinations can be added to the planned route with the application and customers that have been seen are logged, thereby preventing repeat visits by different sales persons to the same customer and, in turn, increasing the efficiency and time management of the sales team,” he says.

Sonnekus notes that the application enables sales representatives to add a ‘cold call’, which is used to add a potential customer. Their details are recorded either by the sales person on their tablet or by management on HoneyBee’s servers. The details are immediately captured on Triangle Lubricants’ database for future reference.

Triangle Lubricants supply 3 000 different product lines to 2 000 customers in the automotive, agriculture, construction and transport sectors. The company’s previous sales capture system of recording things in black books and on excel spreadsheets was extremely cumbersome and often inaccurate, he comments.
“The company knew it needed to simplify the system and reduce administration time. HoneyBee offered the perfect solution, as datasheets are important to our sales representatives and they now have all that information at hand, on their tablets. The application has also reduced the amount of time representatives spend in the office – from four hours to one hour – which means they spend more time selling and servicing customers,” says Sonnekus.

All information pertaining to a customer, such as the required lubrication products, is captured on the HoneyBee application before sales personnel visit clients, and the application provides a database, informing representatives and management of how often a client will need to re-order products and how often a representative needs to visit a client.

Further, the application can send credit application or return forms using email, which helps improve the administrative functions of sales personnel.

Sonnekus highlights: “Previously, sales representatives would have a folder with blank forms that would have to be filled out by hand and the data would only be captured when the sales person got back to the office. With HoneyBee, they can complete the forms electronically and capture the data immediately, thus reducing the time spent on administrative work.”

Building on Previous Success
Field Office MD Samuel Clarke says HoneyBee was designed with sales representatives in mind. “Sales people have to build a relationship with their clients to ensure repeat business. When they arrive at a customer, HoneyBee will provide all the necessary information for them to establish and build relationships with clients.

Sales personnel will have access to information, such as the sales and order history of a client, when last a representative visited a client and comments from previous visits, all of which are useful in developing a business relationship with the customer,” he notes.

HoneyBee is a cloud-based service, with servers running on US-based electronic commerce company Amazon’s Elastic Compute Cloud. “Field Office’s Web servers manage the sales representatives’ mobile devices and the information they need to access; they also keep records of any changes in customer information that the sales person may need to be informed of. Managers can maintain and manage all data directly by logging on to the server directly,” Clarke says.

He explains that HoneyBee has been developed from the core technology and code of Site Inspector, which is the first product developed by Field Office in 2010.

“Field Office followed a ‘lean method’ in developing HoneyBee, which entailed using non-paying customers, known as development partners, to test the application in August 2012.

“Once the application reached a certain level of maturity, customers were required to pay for it and the payment process started in December 2011. However, Field Office did not have any sales staff employed and officially launched HoneyBee for commercial sales only in June 2013,” concludes Clarke.

Edited by: Megan van Wyngaardt
© Reuse this Comment Guidelines (150 word limit)
 
 
 
 
 
 
 
 
Other Trade News
Updated 2 hours 26 minutes ago With Africa holding 60% of the world’s arable land, agriculture held one of the keys to unlocking economic opportunities for the continent, but could only be achieved through cooperation with other countries in regions such as Asia. Speaking at the Asia–Africa...
During the Trade and Investment Framework Agreement (TIFA) Council meeting in Washington, in the US, last week, South Africa and the US strengthened and deepened their bilateral trade and investment relations. The meeting was co-chaired by Trade and Industry Minister...
Two influential US senators, central to the so-called ‘chicken war’, have announced their intention to pursue amendments to the African Growth and Opportunity Act (Agoa) to secure greater access for US poultry into the SA market. “We believe passionately in Agoa’s...
More
 
 
Latest News
Updated 23 minutes ago Four engineers from Kenya, Tanzania, South Africa and Zambia, have progressed to the final round of the inaugural Africa Prize for Engineering Innovation, hosted by the UK-based Royal Academy of Engineering (RAEng), with support from the Shell Centenary Scholarship...
Updated 1 hour 3 minutes ago Taste Holdings has raised about R95-million, a portion of which will be used partly to fund additional corporate-owned outlets of Domino’s Pizza and for earlier than planned capital expenditure required for a dough production facility in Cape Town, in the Western...
Updated 1 hour 24 minutes ago Eskom will implement stage 1 load shedding (1 000 MW cut) for the tenth day in a row, but only from 17:00 to 22:00 on Tuesday as it tries to minimise the power cuts during the day. The power utility informed users via Twitter just before 14:00. Earlier on Tuesday,...
More
 
 
Recent Research Reports
Steel 2015: A review of South Africa's steel sector (PDF Report)
Creamer Media’s Steel 2015 report provides an overview of the key developments in the global steel industry and particularly of South Africa’s steel sector over the past year, including details of production and consumption, as well as the country's primary carbon...
Projects in Progress 2015 - First Edition (PDF Report)
In fact, this edition of Creamer Media’s Projects in Progress 2015 supplement tracks developments taking place under the Renewable Energy Independent Power Producer Procurement Programme, which has had four bidding rounds. It appears to remain a shining light on the...
Electricity 2015: A review of South Africa's electricity sector (PDF Report)
Creamer Media’s Electricity 2015 report provides an overview of State-owned power utility Eskom and independent power producers, as well as electricity planning, transmission, distribution and the theft thereof, besides other issues.
Construction 2015: A review of South Africa’s construction sector (PDF Report)
Creamer Media’s Construction 2015 Report examines South Africa’s construction industry over the past 12 months. The report provides insight into the business environment; the key participants in the sector; local construction demand; geographic diversification;...
Liquid Fuels 2014 - A review of South Africa's Liquid Fuels sector (PDF Report)
Creamer Media’s Liquid Fuels 2014 Report examines these issues, focusing on the business environment, oil and gas exploration, the country’s feedstock supplies, the development of South Africa’s biofuels industry, fuel pricing, competition in the sector, the...
Water 2014: A review of South Africa's water sector (PDF Report)
Creamer Media’s Water 2014 report considers the aforementioned issues, not only in the South African context, but also in the African and global context, and examines the issues of water and sanitation, water quality and the demand for water, among others.
 
 
 
 
 
This Week's Magazine
Today’s organisations execute projects within increasingly complex environments – particularly in the engineering sector. The ability to successfully execute these projects is what drives the realisation of successful projects and, ultimately, the achievement of...
SMART DISTRIBUTION Providing funds to introduce smart grid technologies in the absence of a clearly defined strategy will not result in the desired outcome
South Africa’s distribution grid is a twentieth-century relic, which must be changed to serve the country’s modern electricity needs, says South African National Energy Development Institute (Sanedi) Smart Grid Programme manager Dr Minnesh Bipath. “What we are...
There is a disparity in government funding provided to integrated transport networks – bus rapid transit (BRT) networks ¬¬– and that given to conventional bus services, says Putco executive director Thys Heyns. “We have neglected and strangled conventional bus...
The Johannesburg Social Housing Company (Joshco) is building 502 rental housing units, valued at R200-million, in Dobsonville, Soweto, which are scheduled for completion in June 2016.
Automotive component manufacturer and distributor Metair is centralising its research and development (R&D) work in Turkey, in an attempt to bolster the company’s ability to produce affordable start/stop batteries. The new R&D centre is part of an expansion plan in...
 
 
 
 
 
 
 
 
 
Alert Close
Embed Code Close
content
Research Reports Close
Research Reports are a product of the
Research Channel Africa. Reports can be bought individually or you can gain full access to all reports as part of a Research Channel Africa subscription.
Find Out More Buy Report
 
 
Close
Engineering News
Completely Re-Engineered
Experience it now. Click here
*website to launch in a few weeks
Subscribe Now for $96 Close
Subscribe Now for $96