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Jul 13, 2012

Gauteng backs plan to match blue-collar labour demand with supply

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A new initiative has been launched to provide companies in Gauteng with direct access to screened entry-level and semi-skilled workers, while also addressing labour market ineffi- ciencies in the grassroots and blue-collar labour market.

The partnership, which is being pursued with Lulaway, aims to assist the unemployed find work and act as a conduit for companies wanting to recruit employees, says Gauteng Department of Social Development MEC Nandi Mayathula-Khoza.

“We aim to open 20 job centres in the outlying townships throughout Gauteng by the end of the 2012 financial year,” she says.

The challenges of unemployment include the youth having limited access to jobs because they live in the rural areas while the jobs are in the cities.

“They are limited in their access to information pertaining to jobs in the cities,” she says.

Youths in rural areas not only have limited access to technology and therefore limited knowledge in technology but they also lack the ‘soft skills’ needed to capitalise on an opportunity owing to a lack of interview and presentation skills.

Unemployed job seekers visit the Lulaway job centre and are assisted by staff in uploading their details, documents and photograph onto the online system. They also undergo skills assessments.

These assessments are developed in conjunction with employers to ensure that applicants meet the employer’s criteria.

Once the jobseekers’ details are on the system, they will receive an SMS whenever a job that meets their qualifications is posted on the website.

“Once they have applied for the position, the employer can access the applicants’ information and communicate directly with them,” explains Mayathula-Khoza.

Each company will have its own portal and be secure in the fact that only applicants with the required skills have been put forward.

The Lulaway system is set to streamline the employment process and help ensure that entry-level positions are made available to the unemployed youth.

She concludes that by making the hiring process easier and more efficient for employers, the initiative will have a fresh pool of candidates entering the labour market on an ongoing basis, giving hope to the millions of unemployed youth.

Edited by: Martin Zhuwakinyu
Creamer Media Senior Deputy Editor
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